This report highlights key insights from a consumer survey conducted in South Africa, providing an operator-level analysis of fixed broadband, mobile, and pay-TV services.
The survey was conducted in July 2024 and was designed to represent the mobile internet user population in South Africa. Age, gender, and geographic quotas were applied to ensure balanced representation, with a sample size of at least 1000 participants.
Topics Covered in This Report:
- Customer Metrics: Analysis of Net Promoter Scores (NPS) and satisfaction levels for fixed broadband and mobile operators in South Africa.
- Churn Insights: Exploration of key factors influencing mobile customer satisfaction and the likelihood of switching providers.
- Subscriber Distribution: Breakdown of fixed broadband users by speed tier and mobile users by data plan allocation.
- Operator Channels: Evaluation of service channels and their relationship with customer satisfaction.
- Streaming Trends: Penetration rates and NPS for the most popular video streaming platforms in South Africa.
