As FTTP becomes more widespread, competition based on price or download speeds is becoming harder to maintain. To drive revenue growth, operators must explore new ways to enhance customer value.
This report examines various strategies operators use to add value to their broadband services through connected home offerings.
Key Insights from This Report
- Marketing Home Wi-Fi Services: How can operators effectively promote their enhanced home Wi-Fi solutions to customers?
- Pricing Strategies: What is the best approach for pricing home Wi-Fi services and associated equipment?
- Leveraging IoT Ecosystems: How can operators capitalize on expanding consumer IoT networks to create additional value?
